Practical guides, notes and solutions about automation, digital products, websites, SEO and quality. Only things that can be understood, checked and used.
No ornamental theory.
Guides for making decisions, not filling a blog. I write about problems that show up in real projects: launches, automation, SEO, APIs, multilingual content and technical decisions that someone later has to maintain.
Selected commercial guides are available in four languages. English-only articles are marked EN.
Websites & UX
Practical reviews of structure, navigation, content, forms and what to check before accepting a website as finished.
Websites & UX · EN
A practical launch review: can visitors understand the offer, make contact, switch language and recover from an error?
For business owners reviewing a website before accepting delivery.
Read articleAutomation
Workflows, integrations, errors, retries and everything that separates useful automation from a script that needs daily supervision.
Automation · EN
A decision guide for choosing useful automation, defining failure handling and keeping human review where it matters.
For small teams deciding whether a recurring task needs a bot or workflow.
Read articleAI
Where AI adds real value, which decisions should stay human and how to integrate models without turning the process into a black box.
AI · EN
How AI-assisted QA can support test ideas, edge cases, documentation and review workflows without replacing engineering judgment.
For teams validating integrations and AI-assisted work.
Read articleEngineering
APIs, contracts, schemas, edge cases and validation for systems where the backend matters more than a polished screen.
Engineering · EN
A practical guide to API testing strategy for backend-centric systems, including contracts, schemas, edge cases and regression automation.
For teams validating integrations and AI-assisted work.
Read articleSEO & Growth
Technical SEO, multilingual architecture, URLs, canonicals and signals that tend to break when a website starts growing.
SEO & Growth · EN
How to keep language routes, canonical URLs, hreflang, navigation and a sitemap aligned when a service website grows.
For businesses adding a second language or migrating old page URLs.
Read articleProject Lessons
What I learned when a project did not behave the way theory said it would: mistakes, decisions and why the final fix ended up being what it was.
Project Lessons · EN
A self-project lesson: why correct HTML did not prevent old nginx rules from returning 410 for restored Insights pages.
For teams changing public routes while maintaining an existing production site.
Read articleShort technical notes retained as background expertise.
Engineering · EN
A practical QA guide to database checks, source-to-report comparison, data consistency and automation for reporting platforms.
Engineering background: a short technical note from the QA library.
Read articleEngineering · EN
Why Python automation works well for POS workflows, backend validation, API checks, reporting accuracy and data-driven QA systems.
Engineering background: a short technical note from the QA library.
Read articleEngineering · EN
How QA changes in AWS environments: configuration risks, deployment checks, logs, diagnostics and cloud regression strategy.
Engineering background: a short technical note from the QA library.
Read articleEngineering · EN
How to design risk-based regression testing for transaction-critical systems where random test repetition is not enough.
Engineering background: a short technical note from the QA library.
Read articleEngineering · EN
A practical QA automation article on restaurant POS testing, transaction flow validation, backend checks, reporting accuracy and regression coverage.
Engineering background: a short technical note from the QA library.
Read article